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ZitSticka is a tech-meets-skincare brand that works to destigmatize breakouts while delivering a variety of skincare solutions. I worked on everything from digital ads to social media graphics and assisted with the launch of their second product; acne-fighting skin supplement SKIN DISCIPLINE.
DIGITAL ADS
I designed a variety of digital ads using a combination of brand photography, UGC, and existing footage. Being part of a small team meant making the most of what we had and finding creative ways to repurpose existing imagery. This is a small collection of the ads I created.
Role: Designer
Creative Director: Ben Tan
Production: XK Studio
DOP: Wilson Cameron
Music/Sound: Zelig Sound
12 DAYS OF GIVEAWAYS
This was a holiday giveaway campaign for Zitsticka. We created short looping videos showcasing the items up for grabs and encouraged people to tag each other to enter.
Role: Editing and Motion Graphics
Videographer: Amanda Taylor Evans
'NO NORMAL' CAMPAIGN
This was a social-first campaign meant to dispel the myth that there is such a thing as "normal" skin. This was a way to spark conversations on mental health, skincare, and showcase the brand ambassadors as they spoke out about their own skincare journeys.
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ZS094_NoNormal_Kali_F1
ZS094_NoNormal_Kali_F2
ZS094_NoNormal_Kali_F4
ZS094_NoNormal_Kali_F1
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FUN STUFF
I also created memes and other fun things for the ZitSticka Instagram account and emails.
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